Photo credit: Neil Krug.

Lana Del Rey  has unveiled a new track, ‘Love’ the first track to be revealed from her as-yet untitled new album.

To these ears, it’s one of the finest things she’s ever done. Right up there with ‘Video Games.’ Yet while that track was downbeat, this is actually strangely optimistic. To those who thought that first hit was all she had to offer…she proves you wrong.

Not only that, but the video for the song – which has already got 500,000 views within  a couple of hours of going online – is pretty damn fantastic, too. It starts off like a simple performance video, and then literally reaches for the stars. Fantastic work from director Rich Lee, to accompany a gorgeous pop song. One that stands up to repeated plays.