Twin Shadow reinvents the power ballad


I’ve featured Twin Shadow quite a few times here on 17 Seconds over the years, and ‘Five Seconds’ reached no.13 in my Festive Fifty in 2012. George Lewis Jr. has his own take on the 80’s, and as I commented back in 2012 around the time of his second album Confess, whilst it seems unlikely that 4AD would have put out records that sounded like his in the early 80s, somehow it makes perfect sense now.

The power ballad, that 80s musical movement of lighters in the air aloft of soft rock has given us his new single ‘To The Top’ which after a couple of plays I had to buy (lead by example). Turn it up, play it loud and go and buy. No-one talks about Hypnagogic pop anymore (least of all those who invented the concept), but it seems that AOR has become acceptable now.


‘To The Top’ is out now on 4AD.

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